People is a Vancouver-based footwear brand that fuses classic design with the most forward-looking materials and manufacturing techniques. Light, bright and supremely comfortable, their shoes celebrate individuality, diversity and self expression.

We worked closely with the People team to provide creative direction, art direction and design for their Fall/Winter 2018 adult and kids catalogs. Channeling the youthful energy and expression of the brand, our engagement spanned the full process from photography direction and concept to the design and layout of the two books. Photographer Vishal Marapon and stylist Ariana Preece each brought their unique vision to execute a fresh, vibrant and forward look to the piece.